When people get ready for a business they usually take months to prepare. Sign the lease, prepare for grand opening in couple of months. For us, we finished preparing our gym in 13 days. We knew we were in a time crunch and had to get going. First order of business was to get the facility looking like a actual gym. The facility had all carpet and we wanted rubber flooring in areas where people exercised. Ripping the carpet out was a smooth process, cut through with a box cutt

Dynamic grit fitness. DGF? What does that mean? We get asked this a lot. When Mars and myself decided to partner up, we knew we had to come up with a company name. We didn’t want any of our names associated with the company, as we wanted the company to grow, not ourselves. One day we sat down at a hotel lobby thinking about a name over a cup of coffee, no alcohol I promise……or was it? We looked more into our clientele and how we trained. The thing we took pride in as trainers

We all know the story of how business partners meet. Like-minded, similar work ethic, someone you can get along with. That is how I met Mars, my business partner. We met at a commercial gym as personal trainers in Manhattan Beach, CA. Mars started one month before me and if you don’t know anything about gyms, how it works is you get a corporate “script” on how to sell personal training. Having no previous experience in sales, I was lost. I wasn’t the only one; Mars was in the